Midlands Lock and Key

We put our best foot forward with every website we build … and because you become a part of our portfolio, your website will be no exception.

Midlands Lock & Key

The Situation

Owner Ken Tynes contacted us with the concern that his profession was being misrepresented online by companies who were not legitimate locksmith professionals. The challenge for Ken was cutting through the online clutter of bogus websites which were siphoning away his market share. In order to succeed, he realized that he needed to position himself as a legitimate company amidst a sea of impostors.

How We Helped

One of the key factors to building trust online is to provide additional information from accredited sources to establish credibility. We not only redesigned Ken’s existing website to look more professional, but we included a real photo of Ken, testimonials, links to Angie’s List, the Better Business Bureau and several other well known professional associations. All of these elements work in tandem to assure site visitors that Midlands Lock & Key is a legitimate company which is backed by real people.



Lock & Key Services

Services Provided

Website design, Mobile design, Content, Search Engine Optimization

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