"Use LinkedIn to generate leads…" they say. But that can be pretty difficult since the #1 issue businesses have on LinkedIn is getting sales conversations started. (But, that's another article.) And unfortunately for businesses, "You had me at hello," really only...
Checkpoints for a Comprehensive Attorney Website Tune-Up: Part 1
Part One: What's Happening On The Surface? Just for a few minutes, let's imagine that your website is a car. Is it performing the way you expected it to? Is your initial investment paying off in greater visibility, better page rank, or more contacts with prospective...
Checkpoints for a Comprehensive Attorney Website Tune-Up: Part 2
Part Two: 4 SEO Tips To Improve Your Website Ranking The first part of our comprehensive website tune-up covered the basics of an effective website. Assuming by now you've cleared the first series of checkpoints, let's take your site to a higher level. These are the...
3 Real World Content Marketing Examples That Work
By now you've probably heard of content marketing. You've also probably heard that you should be creating and sharing content all over the web. From writing blog articles, to posting on Facebook, LinkedIn, Twitter and Google +, the "BIG" idea is getting found by...
11 Questions Attorneys Should Ask a Web Design Company
Before you decide to hire a website design or online marketing company to build your next website, it's helpful to know what questions to ask during your initial interview. But that can be difficult if you're not familiar with the web design industry. That's why we've...
What the H— Are People Doing On Your Website?
People Visit Your Website But Then What? Can You Find Out? I had a conversation with an attorney the other day who told me he wasn’t getting any business from his website. Oh really? So the first thing I did was check his position on Google for a few keywords that I...
SEO for Lawyers: How Do Clients Find Attorneys
You know you need more clients. You’ve got bills to pay, you’ve got a family to feed or maybe you’re fed up with status quo and want to grow your solo-practice. Whatever the case...you need more clients. But how can you get more clients when you’re competing with...
WTF – Why Would You Ever Let Someone Own This?
Have you ever felt like you were trapped? I don’t mean physically trapped. I mean, have you ever felt trapped such that you couldn’t make a change because the consequences of change would be too great? The kind of change that might result in losing everything you’ve...
6 “Clients from Hell” Warning Signs That Will Destroy Your Law Firm
Have you ever had a bad client? One that made your life absolutely miserable? You know, the type… the one who makes you cringe when listening to a voicemail or grit your teeth when you’re reading an email. Secretly you wish the client was out of your life forever....
10 Questions Attorneys Need to Answer if They Want To Grow Their Practice
So you want to grow your law firm? OK, no problem. But before you get started, do you have clearly defined goals--both financial and personal? After all, there must be some personal compelling reason you want to grow, right? Do you know what’s working well in your law...